About me
I lead Crypto at Cross River. My mission is to close the gap between the 2.5 billion people who access retail banking services digitally and the 250M crypto users. I am building the technology that enables FinTech players to offer crypto-based products to their users.
Previously, I led product at Oasis Labs, creating the first scalable and privacy-preserving smart contract platform. The Network is now live in mainnet and it’s fully decentralized. I joined as the first non-software engineer employee and helped the team move from a research project at UC Berkeley to a 35-person venture-backed startup, raising $45M from a16z, Accel, Foundation, etc.
I also built/launched/managed products at Google, PayPal, AmEx, and P&G. I constantly analyze present and future trends to develop intuitions, which I then validate with data. Throughout my career, I have developed expertise in product, go-to-market, data, and engineering, both at large companies and startups, one of which I founded. I have aligned, led, and grown teams from 2 to 50 people.
As an angel investor and advisor, I look for ambitious teams that work to exploit the depth of their breakthrough insight. DeliveRex (acquired by JustEat) and Keyless (acquired by Sift) are a few examples. Some more recent investments include CloudWall, FreeTrade, Momento, Pulpo, Kift, and Asaak.
I am excited about companies building infrastructure layers to support complex and enormous markets, especially in FinTech and Web3. If you share similar interests, I’d love to connect.
A bit more about me
I started an offline advertising company when I was 24. That’s how I learned the rule of the 3 Ws: Wrong plan, Wrong execution, Wrong timing. If you get 1 out of 3 wrong, you’ll survive a few months; if you get 3 wrong, you learn (the hard way).
I live in Greenwich Village, New York and I am often in San Francisco, California. I hold an MBA from UC Berkeley Haas and Ms/Bs in Engineering from the University of Rome.
I also founded Berkeley StEP, a pre-accelerator that helps students get together and launch companies (150 so far; 10% of which received funding).
I believe in principles: integrity, honesty, loyalty, and reliability.
Family and close friends come first.
I am a rational optimist: I want to unblock limiting factors.
Some things I like:
engaging with people and situations that make me change my mind
challenging situations
digital and programmable money
coding and technical matters
twitter
hosting
reading biographies and explanations
djing and playing piano
the sea
My articles
- “Luca, I am considering working in crypto; can I pick your brain?”
- Programming Data and Money: The Data Market Yield
- Contact Tracing & Privacy: come risolvere il Trilemma
- Why Visa acquired Plaid
- London DeFi Summit: Key Takeaways
- Privacy is critical to mass adoption of Open Finance
- Life lessons I like or wish I knew before
- Relaunching the Berkeley Entrepreneurs Association: introducing Berkeley StEP
- Data Scientist to Product Manager? It’s not a common path, they say
- Machine Learning: where to start from
- The Brexit Dilemma. Who’s the prisoner?
- The importance of Mentorship and how to get the most out of it
- Meeting Customers’ Expectations
- Stay Simple — the 3Bs framework